Ski Dubai took part in the FIS World Snow Day celebrations from the 14th-17th January 2021.
As World Snow Day itself fell on the 17th (a working day in the UAE), Ski Dubai decided to make a weekend of the celebrations running an Alpine Slalom and Giant Slalom event as well as a Slopestyle and Big air freestyle competition on Friday the 15th. On Saturday 16th, the focus was on the online competitions which were run through social media and Sunday the 17th was focused on offering first timers to the snow the chance to take part in lessons with a 75% discount.
> Athletes registered for the Alpine event = 57
> Athletes Registered for the Slopestyle and Big Air events = 36
> Spectators and parents = 50+
> Number of Discovery (First time) Lesson Participants = 71
> Online competition winners of complimentary ski lessons = 25
> Total participants in World Snow Day 2021 in Ski Dubai - 240+