Meihuashan International Ski Resort | China
Event Report
World Snow Day by Meihuashan International Ski Resort | 15 January 2017
1000 Event Participants
Best award
Best World Snow Day Event
- Innovation award
In this ski festival, to face this battle, our resort set up a flag, and inverted schedule, developed a series activities promoting schedule and set up 25 working groups. Each working group formulated the practical operation program to ensure that the work was implemented in details. In the activities, 211 guests (not including the news media and entourages) were invited, more than 1000 young people were organized to attend the skiing experience. We provided them with free meal cash coupon and buy injury insurance for each of them. In the field, we set up 3medical service points which were equipped with 15 medical personnel, 3 ambulances; dispatched more than 450 security personnel and 220 volunteers for on-site service; the safety supervision department arranged 5 times of security check, and eliminated 9 security risks, and performed whole process of tracking inspection for the food and elevator safety, realized 0 accidents during the event. In traffic security, we deployed 460 policemen, 70 police motorcycles, solved traffic jams of 1860 all kinds of vehicles, processed the 2.6 kilometers of icy road, and dispatched more than 160 all kinds of transport vehicles. With innovative publicity, well planned publicity, planning ahead, we held a press conference in Beijing to preheat the report, invited the people's daily, CCTV (Evening News / Morning News, Xinhua News Agency (web/APP), China News Agency, Chinese daily, China Youth Daily, people.com.cn, Chinese, cctv.com, Headlines today, ifeng.com, NetEase, Sohu, Sina, Guizhou TV and other central and provincial media including a total of 68 unit times and 194 journalists which gathered in Plum Blossom Mountain International Ski to perform propaganda and report for the Events, formed a upsurge of three-dimensional media attention, and published 629 ski series news articles in the provincial or above level media.
The skiing festival achieved cultivation of ice and snow sports, enhanced the winter sports and fitness awareness of the broad masses of people, especially young students, and formed a healthy and civilized way of life.
Special Offers
- Free skis/snowboards use
- Free ski passes
- Free ski/snowboard lessons
- Free entry tickets
- Free food & drink
- Free accommodation
- Free transportation
- Free gifts & prizes
- Discounted skis/snowboards use
- Discounted ski passes
- Discounted ski/snowboard lessons
- Discounted entry tickets
- Discounted food & drink
Opening Ceremony
Activity
Free Lessons
Location Map
Host
World Snow Day by Meihuashan International Ski Resort
Meihuashan area
- Liupanshui City, Guizhou Province
China
(+86) 108 831 8071
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